Designing Your Brand Identity
Your business's visuals should always embrace the concept of cohesive design. When there is consistency in the proper selection of colors, fonts and imagery, your brand or event has the ability to look polished, professional and recognizable in a crowd.
From concept to design to print & web...
print material examples:
business cards, brochures, labels, packaging, letterhead, banners, signs, displays, postcards, booklets, menus, apparel, promotional items, party needs (invitations, signage, favors)
digital material examples
logo, website, pitch decks social media elements, newsletters
From website management to hot sauce label design, brochures, banners, recipe cards and table tents - when you have a hot company you need the heat burning in the across the board.
FOOD & BEVERAGE: COFFEE
Java Love Coffee Roasting Co.
When inspiration comes from the old fashioned advertsing signs, the rest of the brand kept flowing from logo design to apparel, signage, stamps, packaging design, stickers, notecards, gift cards, awning & window graphics, business cards, menus and more.
Fueled by Doughnuts
As a small running club grows into a brand in itself, quickly came the development of a logo, club apparel (hats, tanks, sweatshirts, bandanas), racing bibs, custom race metals, illustrated event characters, street banners, cheering section signs, buttons, mugs, stickers, car magnets, and more.
FOOD & BEVERAGE: BREAD COMPANY
Montclair Bread Company
Sometimes as a business grows there is a desire to re-brand. With that comes the space for an updated logo, apparel line, product labels, menu design, notecards, specialty cups, signage and more...maybe even a car (or Tuk Tuk) wrap!
FOOD & BEVERAGE: BAKERY
Little Daisy Bake Shop
Little touches that make a big splash - cute phrase on onesies and t-shirts, personalized ribbon, mugs with a spoon, mini easel item signs, embroidered vintage aprons, playful signage, notecards and more.
PROFESSIONAL OFFICE: TITLE INSURANCE AGENCY
Evident Title Agency
Every office has supply needs, but it's the ones that put in the extra effort that make people take notice. Going beyond the cheap quick-fix options for your pens, folders, post-its, info packets, business cards, event displays,advertistements, etc., shows you take your business level of professionalism seriously.
Some Additional Examples
Projects can involve anything from Logos, Business Cards, Brochures, Flyers, Letterhead, Menus, Window Graphics, Signs, Promotional Items, Websites, Social Media, Event Displays, Stickers, Packaging, Labels, Apparel, Invitations, Branding Gift Items, and more.
A logo is your visual handshake. It's the introduction of your business that continues when you are no longer in the room. It tells a hint of your story and peeks interest for people to want to learn more.
Whether by hand or use of the computer, illustration work in your brand design creates a much more personal glance into who you are and the message you want to convey.
That initial glance can grab someone's attention in an instant. Placements, special effects, and hand illustration are just a few ways to help market your show, album or book.